I am officially nocturnal… ha! I’ve figured out that I work best starting from around 10pm to 5 or 6am. It’s a blessing and a curse, but it’s the way it’ll have to be until I’m done with this once and for all!

After getting my app prototypes to a fairly okay place, I decided to switch gears and concentrate on prototyping the kit. Having real and physical constraints outside of my control are influencing my design principles:

  • Five Items: The final kit has five items: The letter/story, the charm box, and three supporting items (this, in turn, impacts the design of my apps).
  • Standard Sizing: The size of the charm and supporting items are constrained by the size of the smaller boxes that have to fit inside the kit.
  • Top-View: Because the recipient sees the top of the boxes first, my branding and communication design will primarily be focused in that area.
  • Narrative: I really need to tell a strong and connected story through my design, so that each individual piece stays connected to the larger theme.
First Attempt

Having defined the variables a bit more, I made a quick and dirty version of the kit, using super low-fi materials.

Four variations of how the boxes could display information.

Four variations of how the boxes could display information.

The numbers weren’t really doing much for communication. Other than opening the charm box first, the remaining order isn’t as big of a factor when unwrapping the kit. But since the charm IS representative of the overall theme of the kit, I tried to use it as a connecting design element.

Charm box on the left, supporting item on the right?

Charm box on the left, supporting item on the right?

What if the charm acted as a seal for the supporting items?

Should both boxes be explicit about what they contain?

Should both boxes be explicit about what they contain?

Opening a supporting box would reveal an explanation card and the item.

Opening a supporting box would reveal an explanation card and the item.

Second Attempt

Taking my learnings from the first attempt, I tried again but with materials that are much closer to my intended branding and experience. It’s a step up in fidelity with materials and labeling, but still quick and dirty.

A peek of hot pink! The envelope on top is the letter/story from the mother.

A peek of hot pink! The envelope on top is the letter/story from the mother.

And the letter reveal! Hot pink, yup.

And the letter reveal! Hot pink, yup.

And the boxes!

And the boxes!

Erin made a great suggestion that I should play with color-coding the charm box as a way to give it emphasis while leaving the supporting items neutral. Could be a great way to extend the neon branding while subtly giving the most weight to the charm box.

Next Steps

I’m having difficulty finding the right sizing, colors and textures of boxes–I’ll probably have to construct my own boxes for the finalized kit. And I still need to further prototype the following:

  • The Charm reveal,
  • The explanation cards that go inside each box,
  • The branding of the smaller boxes,
  • And the branding of the larger kit box.